Hook and reel your reader in with 50 headline formulas crafted to magnetize eyeballs and move them down the page.
Sadly, the average website visitor only reads 20% of the content on your page—but they DO read your headlines.
Your website visitors are on a mission. The scanning and skimming behavior we’ve developed means your headlines have to pack a punch and give your reader context–FAST.
The Headline Hero helps you throw the skimmer a bone so they can quickly identify the information they need and make the subconscious decision to keep reading…
…And continue reading they will, because these headlines are snappy as heck.
I mean, look at you, you’re still reading this paragraph. Well done, you!
Here’s the info you’re looking for:
WHAT’S INSIDE:
- 50 headline formulas + EXAMPLES for websites, courses, services, and digital products.
- Headline Formulas Lab Worksheets
- Goal Matching Headline Organization:
- WYSIWYG (Wizzy Wig - A.K.A.- What You See Is What You Get)
- Value Prop It Like It’s Hot
- Swing Into Action
- Make It Easy Like Sunday Morning
- Pique Curiosity
- Paint The Picture
- Objection, Your Honor!
- Obstacles, Schmobstacles
- Question For You…
- Social Proof Is Truth
- The Rally Cry